Over 20 years ago, Josie Cruz Natori brought her Filipino heritage to the United States with a collection of beautiful and unusual sleepwear. Natori incorporated the elegance of Philippine embroidery with quality fabric, and was a tremendous success. So much so, that within a few years Natori expanded into intimate apparel and designed a line of elegantly styled bras  and panties. Dana-co LLC, creator and owner of Skarlett Blue Brand has held the exclusive Natori Intimates license since 2002.

The Natori lingerie line is extensive and includes bras, panties, shapewear, camisoles, tops and more. Natori bras are famous for being the first seamless contour/t-shirt with underwires on the market. Styles include push-up demi, padded, seamless lightly lined underwire, front closure, racerback, as well as matching thongs and panties. Interestingly, for a brand that is known for pretty and feminine bras, some of their most popular bras are sports bras. Customers especially love their excellent support and unusually nice shaping - no "uni-boob" look - for a sports bra. The contour/t-shirt bras provide modesty and gentle, natural shaping, with just the right amount of padding. Seamless, smooth fabrics are invisible, even under clingy tops. The Natori Conform and Element memory foam bras are particularly useful for travel. Their crush-resistant cups return to their original shape after they come out of the suitcase.

Natori panties are also pretty and feminine, and come in lots of styles, including briefs, hipsters, thongs and bikinis. With such lively fashion colors and so many styles, Natori panties are customer favorites with women who love a combination of sexiness, comfort and fit. Natori panties stay in place with no ride-up styling and no VPL (Visible Panty Line). Whether your style is pretty stretch lace, hip see-through mesh or a basic polymodal fabric that is soft as silk, Natori has a panty style for you. And be sure to check out Natori's 3 for $48 panties, as well as three panty multipacks for $48.

The Natori lingerie line is made up of the following collections: the ever-popular Feathers, Bliss Perfection, Bliss Comfort cottons, Zen, Luxe, Limitless and countless others that will make everyday wear consummately comfortable. And for sports bras, the Yogi front zip and back closure styles, the Gravity high impact, Dynamic and Zen convertible styles that switch to racerbacks, and the Limitless sports bralette.

Natori sleepwear is a line full of rich colors, unique prints and the highest quality of fabrics. Natori sleepwear  offers chemises, pajama sets, tunics, gowns, caftans and robes. This fine quality sleepwear is usually made with a flowing, flattering fit. Charmeuse gowns in bright florals with matching caftans or belted robes are easy to find throughout the collections. Natori sleepwear provides luxurious styles fit for a queen.

Natori hosiery extends the brand's unerring sense of style and beauty to sexy thigh highs with silicone gripper elastic on the inner top, and tights and pantyhose with lace touches, in sexy black and nude tones. For casual and dressy casual, you'll love Natori's crew socks, trouser socks, anklets, and no-show, low-cut 3-pair packs. For special occasions or just a sublime feel for everyday wear, Natori's hosiery is an elegant addition to your wardrobe.

Natori has developed into a lifestyle brand, expanding from lingerie and loungewear to swimwear and home accessories such as tableware, picture frames and trays. With such an artful sensibility and meticulous craftsmanship, there's no telling how far the Natori brand will go.